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Should we accept all the cookies? Here's what you should pay attention

Automatically accept all internet cookies? If you care about privacy, we suggest a little caution. 


Cookie consent pop-ups are so common these days that you've probably started clicking "accept" automatically, just to keep surfing in peace. The question, however, is – should all cookies be accepted?

In most cases, when you visit a site for the first time, internet cookies are created. Your web browser stores these files on your device and the next time you visit the same website, it accepts cookies and sends them to its network server. 

Thus, network servers can easily identify you and your device, remember information about your previous visits and make the website more useful. It should be emphasized that cookies are not always bad. In fact, some are even helpful. These are the three types of cookies we recommend you accept while browsing. 

Strictly Necessary Cookies 

These cookies got this name because some parts of the website cannot function without them. They allow you to maintain forms, shopping cart and consent settings, move from one page to another and back, or the ability to stay logged in even if you leave the site. 

Although it's a good idea to accept basic cookies, on most sites you won't find a way to decline them. 

Necessary cookies can only be turned off by adjusting your browser settings, but please note that this will affect site performance. 

Performance cookies 

Although not required, you may accept performance or analytics cookies. Through them, websites receive information (anonymously), such as how many people visit them, how long they spend on them, which pages within the site they visit and which links they click on. 

If you want to help the site improve its design, content and functionality, we suggest that you accept these cookies. 

Functional cookies 

You can also accept functional or personalized cookies. These cookies help websites remember your preferences in terms of language, time zone, font, login credentials, etc., which also helps the page load faster later. 

Although these cookies are not necessary, they improve your browsing experience. 

Imagine having to choose your preferred language every time you visit a site you've used for a while. You don't have to complicate your browsing experience by rejecting all cookies. 

When to decline cookies? 

Although marketing cookies are not necessarily harmful, they are usually used by third-party websites or pages (usually advertising networks or social media platforms). These cookies may also process personal data by tracking your browsing activities, increasing the risk of data theft and misuse. 

Marketing cookies, also known as tracking, targeting or advertising cookies, aim to create a profile of your interests in order to deliver relevant advertisements. This is why you can, for example, receive ads for women's jeans after you ask for them. 

While the idea of personalized ads sounds great, you may value your privacy more and decline them. If you do this, please note that you will still see ads – the only difference will be that you will receive generic ads instead of "relevant to you" ads. 

How to manage cookie settings? 

Most websites will allow you to accept or decline cookies. However, in some cases you will want to accept only the essentials. Other sites will automatically install cookies for you without a choice. 

But since all websites are required by law to notify you and obtain your consent before storing cookies on your devices, you'll find the cookie policy hidden somewhere in a pop-up message. For example, after being presented with a pop-up message, you can select the settings options and find the option to turn off certain types of cookies. 

In general, we suggest that you carefully evaluate the cookie policy of websites before accepting them. Some clearly display theirs, but others will require a bit of digging. 

Another way to manage your settings is to accept only necessary cookies. You can do this by changing your browser settings or installing extensions that can block tracking cookies. 

You can also use anonymous or private browsing mode to manage your settings. This website mode saves cookies by deleting them after you close the window. However, it may not completely prevent websites from collecting information about you, especially if you do not block third-party cookies in this mode. 

Good and bad cookies 

Not all of them are bad, but accepting every cookie request is neither necessary nor useful. 

Please consider taking the time to review cookie requests and manage the permissions you grant. Remember, you can always maintain a smooth browsing experience without allowing all companies to track you online.
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